Privacy Policy
Last Updated: August 8, 2026
Novaelle ("we", "us", or "our") operates this website and online store, including all related content, features, products, services, and tools available through this website (collectively, the "Services").
This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, use our Services, make a purchase, or communicate with us.
By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy and agree to the collection, use, and disclosure of your information as described below.
1. Information We Collect
When you visit, use, or purchase through our Services, we may collect certain information that identifies you or can reasonably be associated with you.
The types of personal information we may collect include:
Contact Information
Including:
- Full name
- Email address
- Shipping address
- Billing address
- Phone number
Order and Transaction Information
Including:
- Products purchased
- Products viewed or added to your cart
- Order history
- Payment confirmation
- Returns, exchanges, or customer service requests
Payment Information
Payment information is processed securely through trusted third-party payment providers.
We do not directly store your full payment card information.
Payment providers may collect and process payment details according to their own privacy policies.
Account Information
If you create an account, we may collect:
- Username
- Password
- Account preferences
- Saved information
Communication Information
When you contact us, we may collect information you provide, including:
- Customer support requests
- Feedback
- Reviews
- Other communications
Device and Usage Information
We may automatically collect information about how you interact with our website, including:
- IP address
- Browser type
- Device information
- Operating system
- Pages visited
- Website activity
- Referral sources
2. How We Collect Your Information
We collect personal information through the following methods:
Information You Provide Directly
We collect information when you:
- Place an order
- Create an account
- Subscribe to emails
- Contact customer support
- Submit reviews or feedback
Automatically Collected Information
When you browse our website, certain information may be collected automatically through:
- Cookies
- Analytics tools
- Advertising technologies
- Similar tracking technologies
Information From Third Parties
We may receive information from trusted third-party providers, including:
- Shopify
- Payment processors
- Shipping providers
- Marketing platforms
- Analytics services
3. How We Use Your Information
We may use your personal information for the following purposes:
Providing Our Services
Including:
- Processing and fulfilling orders
- Managing payments
- Shipping products
- Providing customer support
- Processing returns or exchanges
- Improving your shopping experience
Improving Our Website and Services
We use information to:
- Understand customer preferences
- Improve website functionality
- Develop new products and services
- Analyze customer interactions
Marketing and Advertising
We may use your information to:
- Send promotional emails
- Provide product recommendations
- Display relevant advertisements
- Measure advertising effectiveness
This may include advertising services provided by platforms such as Meta, Google, TikTok, and other marketing partners.
Security and Fraud Prevention
We may use information to:
- Detect fraudulent transactions
- Protect customers
- Maintain website security
- Prevent unauthorized activities
Legal Compliance
We may use information when required to:
- Comply with applicable laws
- Respond to legal requests
- Protect our rights and property
4. Cookies and Tracking Technologies
We use cookies and similar technologies to improve your experience on our website.
Cookies help us:
- Remember your preferences
- Understand website usage
- Provide personalized content
- Analyze website performance
- Improve advertising effectiveness
You may control or disable cookies through your browser settings.
Please note that disabling cookies may affect certain website functions.
5. Sharing Your Personal Information
We may share your personal information with trusted third parties when necessary to operate our business.
These may include:
Shopify
Our store is powered by Shopify.
Shopify helps us operate our online store, process transactions, and provide secure shopping services.
Information collected through our store may be processed by Shopify according to Shopify's own Privacy Policy.
Payment Providers
We share information with payment providers to securely process transactions.
Shipping and Fulfillment Partners
We may share necessary information with shipping providers and fulfillment partners to deliver your orders.
Marketing and Analytics Providers
We may share limited information with advertising and analytics providers to:
- Measure advertising performance
- Improve marketing campaigns
- Provide relevant advertisements
Legal Requirements
We may disclose information when necessary to:
- Comply with legal obligations
- Respond to government requests
- Protect our business, customers, or rights
6. Third-Party Services and Links
Our website may contain links to third-party websites or services.
We are not responsible for the privacy practices, security, or content of third-party websites.
We encourage you to review the privacy policies of any third-party services you visit.
7. Data Security
We take reasonable measures to protect your personal information.
However, no online transmission or storage system can be guaranteed to be completely secure.
You should take appropriate steps to protect your account information and avoid sharing sensitive information through unsecured channels.
8. Data Retention
We retain personal information only for as long as necessary to:
- Provide our Services
- Complete transactions
- Maintain business records
- Resolve disputes
- Meet legal obligations
When information is no longer required, we will take reasonable steps to delete or anonymize it.
9. Your Privacy Rights
Depending on where you live, you may have certain rights regarding your personal information.
These rights may include:
Right to Access
You may request information about the personal data we hold about you.
Right to Correction
You may request correction of inaccurate personal information.
Right to Deletion
You may request deletion of your personal information where applicable.
Right to Opt Out
You may opt out of certain marketing communications or targeted advertising.
Managing Email Preferences
You can unsubscribe from promotional emails at any time by clicking the unsubscribe link included in our emails.
10. California Privacy Rights (CCPA)
If you are a California resident, you may have additional rights under applicable privacy laws, including:
- The right to know what personal information we collect
- The right to request deletion of personal information
- The right to correct inaccurate information
- The right to opt out of certain data sharing practices
We will not discriminate against you for exercising your privacy rights.
11. European Privacy Rights (GDPR)
If you are located in the European Economic Area (EEA) or United Kingdom, you may have additional rights under applicable data protection laws.
These may include:
- Accessing your personal information
- Correcting inaccurate information
- Requesting deletion
- Restricting processing
- Objecting to certain processing activities
- Withdrawing consent where processing is based on consent
12. International Data Transfers
Your personal information may be processed and stored in countries outside your country of residence.
We take reasonable measures to ensure your information receives appropriate protection when transferred internationally.
13. Children's Privacy
Our Services are not intended for children under the age required by applicable law.
We do not knowingly collect personal information from children.
If you believe that a child has provided us with personal information, please contact us and we will take appropriate steps to remove such information.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements.
When we make changes, we will update the "Last Updated" date at the top of this page.
We encourage you to review this Privacy Policy periodically.
15. Contact Us
If you have questions about this Privacy Policy or how we handle your personal information, please contact us:
Novaelle
Email: